Overview
The 10DLC signup process is simple. It requires a $100 deposit, basic business info, and the domain for your landing page. After submission, carriers typically approve the registration within 2 to 3 business days.Quick Facts
- Carriers will approve your regulated brand.
- We will create a carrier approved landing page for you that you can fully customize.
- When using our best practices your messages will not fail. Over 95% of your text messages will be delivered to your customers phones.
- We take care of all SMS registration and configuration.
FAQ
Why do I need a landing page? Why can’t I use my own domain?
Carriers require a consistent, reviewable web destination tied directly to your registered messaging program. We generate a carrier-aligned landing page that includes required disclosures, opt-out language, and age gating. This protects deliverability and reduces filtering risk. You can still link to your own site after the gated page if needed.
What is Age Gating?
Age gating is a verification step that confirms a visitor meets the legal age requirement before viewing regulated content. It is a core expectation for regulated messaging programs and helps prevent carrier scrutiny or blocking.
Why can’t I add marketing language directly in text messages?
Carrier filtering systems flag certain promotional phrases in regulated industries. The text message should function as a notification, not a full advertisement. The landing page is where product details, pricing, and full messaging should live.
What kind of images can I include directly in a text message?
Keep images neutral and brand-focused. Logos, notification-style graphics, or general store imagery are appropriate. Avoid product photos, pricing graphics, discount language, or promotional banners inside the message itself.
I don’t have an EIN. Can I still send text messages?
Registration is significantly smoother with an EIN because carriers require verified business identity. Sole proprietors may qualify in certain cases, but approval timelines and throughput can be limited. If you are unsure, we can review your structure before submission.
What is 10DLC?
10DLC stands for 10-Digit Long Code. It is the US carrier registration framework that connects your business identity to your messaging campaign. Registration allows carriers to review, score, and approve your messaging program.
What is a Vetting Score?
Vetting is a carrier-side business verification process. It evaluates your business identity and messaging intent. A stronger vetting result typically allows for higher throughput and more consistent message delivery.
Can I port my existing number?
In many cases yes. Porting requires your current carrier account information and may take a few business days. We will advise whether porting or using new numbers is the faster path for your registration.
How We Register You For 10DLC
- We purchase a domain for your landing page ($18)
- We register your brand with the carriers ($5)
- We apply for carrier brand vetting ($40)
- We apply for text messaging ($30)
- We purchase 3 phone numbers for your registration ($3)